I know I’m not the only one who has been curious about those ubiquitous online Ads that offer a free MacBook Air via a website called chooseyourcolor.com. It used to be that for a free iPod, you’d get roped into a pyramid-like marketing scheme that would result in a membership for a book club. In recent years they’ve upped the ante. And now these ads are teasing a free custom-colored MacBook Air. That’s right. Apple’s $1,800 baby. I was curious to see what sort of offer would I get roped into in order to get myself a free MacBook Air. The results are shocking and surprised me more than I had expected.
I knew there would be book and DVD clubs to join, but as I progressed, it felt like I was traveling through the Heart of Darkness. To begin with, the small print states that you must sign up for a total of six offers. Two from each tier of offers (Top, Prime, and Premium). Initially, it seemed legitimate enough because some of the offers are from Netflix and Columbia House DVDs. Both are typical of this type of marketing, but what I found was downright disturbing. Let me take you through the process, step-by-step. Read the full article after the Jump.
